After powering the London Official City Guide for the last two and a half years we have stepped out on our own, launching our What Now?! App, your ultimate in-destination travel assistant. Just arrived?! The app enables tourists to discover London, roam freely, and buy same day tickets en route.


Check out our six step guide to making your next trip to London unforgettable:

1. Download our app and get inspired: arriving in a new city can be daunting, check out our shortlists of popular attractions and tours for some guidance!

2. It’s easy to book directly through the app: with instant e-vouchers and seven day flexi-tickets, don’t be tied down!

3. Plan roughly what to do that day and create your itinerary: we’ll even create the best route for your selections to help you fit everything in!


4. Using your Wi-Fi connection, we swiftly download all the best places around your top picks for the day recommended by trusted sources like Yelp and Foursquare. So, you can discover hidden gems, unexpected finds and your next coffee fix – en-route and offline!

5. Once out exploring a city, the app uses a combination of GPS and low memory usage to simulate a live smart phone experience – while data roaming is switched off. Our smart recommendations allow you to explore nearby based on your current mood, the weather, and even the time of day!

6. Travelling shouldn’t just be about getting from A to B, let us help you find your next discovery along the way! Our offline smart recommendations allow you to explore nearby based on your current mood, the weather, and even the time of day!